Scope of the minor in credits: 15
Teacher-in-charge for the minor: Markus Joutsela, Packaging design researcher and teacher
Language of instruction of the minor: English
Target group: Aalto University master's students who are interested in packaging design and working with real projects
Level of the minor: Advanced studies
The minor is taught in collaboration between four different schools: Aalto University School of Arts, Design and Architecture, Aalto University School of Business, Aalto University School of Chemical Technology and Lahti Institute of Design and Fine Arts. The Master's Degree Programme in Graphic Design in the Department of Media at Aalto University School of Arts, Design and Architecture is responsible for organisation of the minor.
The PACK-AGE minor prepares students for project work in working life, which often involves cooperating with experts from many different industries. The student learns to identify and utilise his/her special competence as part of a project and thus strengthen the team's expertise. The student also learns about the way in which he/she works in a group. The project teams are often multinational.
Packaging is an area of production and design that is associated with nearly all parts of industry, logistics and business, so an understanding of its design mechanisms and impacts provides students with an advantage after graduation.
The students work in groups on company projects. The learning tasks involve designing future packaging concepts and package prototypes. The learning content consists of theme lectures and workshops as well as independent and supervised group work.
Teaching is based on collaboration between different teachers and schools. Utilising competence and cooperation networks makes it possible to offer more comprehensive and holistic approach to teaching and learning packaging design.
The teaching themes are:
• Packaging communication and design for user experience (ARTS, Media)
• Graphic design and packaging structures (ARTS, Media)
• Marketing, brand and consumer research (BIZ)
• Material technology and packaging engineering (CHEM)
• Sustainable product design (ARTS, Creative Sustainability)
• Package development and model making (Lahti)
The PACK-AGE minor study module is carried out as one project, a course that provides a single 15-credit study attainment and which cannot be completed in smaller parts.
The minor is organised as one long project-style course.
Teaching in periods IV-V. Prior to the start of teaching, and during period III at the latest, the project groups will be created on the basis of the applicants' skills, backgrounds and interests.
30 students will be admitted to the minor, 25 from Aalto University schools and 5 packaging design students from Lahti Institute of Design and Fine Arts. The selected students will form five project groups that take diverse competence, the nature and objectives of the project into consideration.
Students apply for the PACK-AGE minor by means of written motivation letters.
The motivation letter should include the following information:
The leaders of the minor study module will form the project groups before the course begins, at the end of period III. Selection of students is aimed that the course has motivated and interdisciplinary competence for different project groups The composition of the project groups varies according to the brief and project, but a team typically includes design, business and engineering experts as well as one student who serves as the project manager for the design team.